The Live By Design Podcast

Release All-Or-Nothing Thinking and Set Yourself Up for Success with Setting A, B, and C Goals

January 13, 2022

Are you ready to release all-or-nothing and perfectionist thinking and just enjoy the journey? Same! In today’s episode I share with you the technique I personally use to do just that!

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When it comes to setting your goals do you think of them as all or nothing? What if you release the all or nothing thinking and just enjoy the journey?

Several years ago I learned about setting A, B, and C goals and I’ll be using this goal setting technique as I prepare for my first postpartum half marathon!

So, what do these goals look like? Here’s an example using my half marathon as an example, but you can use this approach for any goal you’re working towards:

  • A Goal – This is the best case scenario! I run my fastest race yet. I feel strong and run every mile faster than the one before. This race feels like a celebration of the person I’ve become. I end the race feeling joyful and ready for a post race beer!
  • B Goal – I feel GOOD when running! It might not be my fastest time or my “best” race but I’m enjoying myself and I end with a smile on my face.
  • C Goal – Holy cow this race as a CHALLENGE! The weather didn’t cooperate, I stepped in a puddle and had wet feet, I got a cramp but I crossed the finish line and that is a cause for celebration! And while the race didn’t go like I wanted I still have a sense of self-satisfaction and pride in my accomplishment.

I love this approach of goal setting. Instead of focusing on all-or-nothing-thinking, I’m setting myself up for success by knowing I’ll accomplish my C goal (in all likelihood!), which makes me feel accomplishment and pride in myself. And if I hit my B or even my A goal, that’s just icing on the cake!

How will you use A, B, and C goals during your day? I’d love to know how you will implement this strategy!

I’ve even created a free worksheet for you to use when setting your A, B, and C goals and that you can find here! And I’d love for you to come see me over on Instagram and continue the conversation and let me know all about your goals!

So friends pop in your earbuds and learn how to set those goals!


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I'm Kate, your #1 hype girl.

I wear many hats, but my favorites are health coach, podcast host, educator, runner, meditation junkie, mama x2, and wife to my college sweetheart. Living my most intentional, joy-filled life in the PA Countryside. 

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Health Coach. Podcast Host. Educator. Wife & Mama x2.
Living By Design, Not Default.